Superhero Freelancers
About This Project
In order to support content creation for clients, ClearVoice requires an integrated network of quality freelancers — the unsung heroes behind the brand. The promotional video drove thousands of freelancers to claim their CV Portfolios and join the ClearVoice Talent Network, which is the backbone of ClearVoice.
Considering the ClearVoice “C” badge logo looks like a superhero insignia to many employees and freelancers, I anchored the style and inspiration for the brief around Pixar’s ‘The Incredibles’ to generate the fun superhero vibe for the narrative.
- Development, script, and creative brief: J. Carter McKinley
- Video production and animation: freelance talent
Mindful Approach
Elevating colleagues helps lift esteem and professional relationships.